The Takaoka Craft Ichiba-Machi [lit., “street market”] is a festival of people, food, and crafts held in Takaoka, a town of craftsmen dating back to the Edo era. This year, the YouTube channel “Ichiba-Machi TV” was premiered with content distributed online. More than 50 episodes were created entirely from scratch without aid from any production companies. On the penultimate day of the two-week broadcast, I visited the venue, full of excitement and laughter.

Click here for the report.